Demographics

How accurate is gender recognition?

Gender recognition is 95% accurate on average across male and female categories, measured against ground-truth audits at deployment.

Gender recognition is 95% accurate on average across male and female categories, measured against ground-truth audits at deployment.

How accuracy is measured

For each store, our team samples anonymous face-blurred snapshots from the cameras during the first week of operation and manually verifies the AI’s gender estimate against a human label. The resulting accuracy figure is what we report and what your dashboard reflects.

What the 95% number includes

When accuracy is lower than the average

Stores with steep camera angles, very low light, or short-dwell entrance views can see lower numbers. In those cases we’ll work with you during setup to reposition the camera view or use an alternative angle.