Jamie O'Brien

The Power Of Data For Brick-And-Mortar Stores.

For eCommerce platforms, customer data is easy to track, monitor, and use. However, for brick-and-mortar stores, there are fewer options when it comes to data collection. This doesn't mean that collecting and analysing data is impossible. Here are some ways retailers could collect data in-store.

COVID-19 - Using Occupancy Data to Streamline Cleaning Services

As retailers prepare for staff and customers to return to their stores, many retailers will be aiming to balance their hygiene and sanitation efforts with their limited cleaning service resources. The key question is - what is the most effective allocation of my cleaning resources, given the uncertainty around store traffic and occupancy?

COVID-19 - Tracking social distancing with computer vision

Retailers eager to avoid spreading the novel coronavirus can now equip their existing security cameras with artificial intelligence software to track compliance with health guidelines including social distancing. Aura Vision's plug & play artificial intelligence installs in under 30 minutes and can be used to measure distances between humans in real-time.

COVID-19 - Traffic management with computer vision

Aristotle argued that “locomotion is always for the sake of something”, in other words, movement is goal orientated. In this blog post, we begin to explore the ways retailers can use the concept of 'shopper goals', progress markers, and AI to increase compliance with new in-store traffic flow measures.

COVID-19 - Tracking sales performance impact

As retailers begin to rebuild their sales pipeline, measuring changes in footfall over time provides an effective means of monitoring demand. As a metric, arrivals relate to the start of the sales process and is very important in calculating sales conversion and service intensity.

COVID-19 - Live Queue and Occupancy Reporting

Reducing the risk of infection both in stores and in queues outside stores by using social distancing is a major priority for brick-and-mortar retailers. Queues have allowed retailers to control the number of people within the store and reduce the number of people waiting in line.

Aura Vision among the top 50 in retail tech!

The Discovery 50 report, published today by RWRC, showcases the world’s top tech start-ups and shines a light on innovative solutions that can support the retail sector – both during the pandemic and in the future.

What does 'COVID secure' mean in retail stores?

Using computer vision to discover what 'COVID secure' means for your retail stores.

How to significantly reduce the cost of store occupancy reporting?

Although manual counting provides a quick fix, it is important to understand the implications of manual counting at store entrances. Here are our thoughts on occupancy reporting in the time of COVID-19.

Can socially distanced stores make a profit?

Since the government announced June 15 as the date from when non-essential retailers can look to reopen stores, many retailers are now wondering if they can operate stores profitably in an era of social distancing.

Will COVID-19 Be an Accelerator for Retail’s Transformation?

Exploring the relationship between crisis and change

Learning from eCommerce

Although the customer leaves an invisible data trail in the store, brick-and-mortar retailers barely use them to improve customer service – it's time to think again.

This year will enhance Computer Vision's relevance in retail

Will this year’s disruptions enhance or undermine computer vision's position?

Building Insight-Driven Retail Teams

The retail industry has never had more data on its existing and potential customers yet translating this information to actionable insights has never been more difficult.

Forecast Accuracy - Why it Matters and How to Improve It?

In this blog, we explore how retailers can use data captured by in-store cameras to improve demand forecasting

3 Visual Merchandising Challenges and How to Overcome Them

In this article, we explore how retails can leverage their existing cameras for Visual Merchandising

Safety over thrills

In this blog, we will be exploring how safety takes precedents over thrills in retail.

Who drank all the coffee?

Our office had a burning question - who drank all the coffee? We answered this question using computer vision.

Smart Retail Serves Retailers and Consumers

Leveraging a network of retail-tech channels creates a connected and tangible shopping experience, and a framework for retail analytics.

Aura Vision x O2 Business

We are so happy to welcome O2 Business as our client. Our new video analytics technology is now active across twenty of O2's high street stores in the UK.